All Blog Posts

June 4, 2019

Hiring: NON COLLEGE GRAD For High Tech Marketing Apprenticeship

Mockingbird is opening up our Marketing Manger job to someone who hasn’t spent 4 years and a small fortune attending College. The Marketing Manger is…

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Person using keyboard and mouse
May 28, 2019

How to Claim and Create your Apple Map Listing

I recently visited a client of mine and tried to use my iPhone to pull up directions to their office. Despite looking for them directly…

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Google Ads
May 23, 2019

Test Ad Copy Easily with Google’s Responsive Search Ads

Google is continuing its shift toward increased automation when it comes to building ads. Recently, Google rolled out Responsive Search Ads (RSA) as a way…

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May 21, 2019

Screwing Lawyers: Calculate The True Cost of Your Agency’s Long Term Contract

I hear this story about once a day from a frustrated lawyer... "Our marketing isn't working." "My agency doesn't tell me what they are doing." "Our…

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Content First Appraoch to Web Design
May 15, 2019

Taking a Content First Approach to Website Design

The main goal of a law firm’s website is to create a solution that meets their target audience’s needs and encourages conversions by getting visitors…

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Person using keyboard and mouse
May 6, 2019

Tips to Make Sure Your Website Is Accessible

What is Web Accessibility? What does the word accessibility mean? A quick Google search on "Accessibility" yields a result from Wikipedia stating, "Accessibility is the…

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Code editor
April 30, 2019

How to Assess the Success of a Website Redesign

Not all website redesigns are created equal. In many cases, updating a website is the obvious starting point for addressing technical issues, modernizing design and…

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Computer Search
April 26, 2019

How to Add & Remove Access to Your Google Ads Account

Do you know who has access (or ownership) of your Google Ads account? Odds are, there are some old agencies or employees that still have…

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Mockingbird GMB
April 23, 2019

Don’t Gather Reviews on Only One Platform

A lot of people mistakenly believe that Google values its own reviews more than those left on other platforms. An online business review is a…

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