All Blog Posts

computer and phone sketch
August 20, 2019

Google Ads Search Position Metrics

It's important to understand where your ads appear on the search page to determine if you should increase your bids or change strategy to be…

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Mockingbird Webinar Series
July 29, 2019

Webinar: ADA Compliance – From a Lawyer and Designer

Listen to Mockingbird’s Design Lead, Ryan Sprouse and Taft Stettinius & Hollister’s IP, IT and Data Security Partner, Jeff Kosc to get down and dirty…

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July 11, 2019

Slow Site? Speed it Up with PHP 7.3

There are many factors that affect the speed of your website. But one that is often overlooked is PHP. PHP is a scripting language used…

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June 26, 2019

Google Ads Brand Attacks…Misspellings as a Workaround (i.e. Nagage)

While Google allows bidding on other firms' brands (think Coke bidding on people looking for Pepsi), it doesn't let Coke use Pepsi's name in the…

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June 13, 2019

How to Not F$%k Up Your Site Launch

Your website is ready to launch! Congrats! Now I know you're excited to get your shiny new site in front of your users, but there…

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Mockingbird Google Follow GMB
June 4, 2019

Google “Refreshes” Mobile Search Results Page

In May 2019, Google announced a visual refresh of the mobile search results page. The new design is meant to help push a brand’s image…

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June 4, 2019

Hiring: NON COLLEGE GRAD For High Tech Marketing Apprenticeship

Mockingbird is opening up our Marketing Manger job to someone who hasn’t spent 4 years and a small fortune attending College. The Marketing Manger is…

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Person using keyboard and mouse
May 28, 2019

How to Claim and Create your Apple Map Listing

I recently visited a client of mine and tried to use my iPhone to pull up directions to their office. Despite looking for them directly…

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Google Ads
May 23, 2019

Test Ad Copy Easily with Google’s Responsive Search Ads

Google is continuing its shift toward increased automation when it comes to building ads. Recently, Google rolled out Responsive Search Ads (RSA) as a way…

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