In our lobby, we’ve recently installed The Mockingbird 10 Commandments – a list of simple principals through which we operate our business. Every time anyone enters the office, they are reminded of the way we do business. (And yes, that’s a beer tap in the picture, and yes, I deliberately included it to communicate tech-nerdy,… Read More
Blog Category: Websites
We have all seen one of these photos. The man in a suit with the perfect smile doing “business things” in front of a blurry background. Stock photos are all over the internet. Many are high quality, but they often lack personality. Images can help humanize your brand. Instead of using images of freakishly good-looking young professionals in business suits, hire a… Read More
The number of firms with blogs has been holding steady at about 26 percent. Still, the fact that only one in four law firms has a blog doesn’t stop the common misperception that it’s a marketing necessity. Like most things related to marketing, the question of whether you or your firm should have a blog… Read More
Images are important. They can improve SEO as well as break up text and help make your website or blog post aesthetically pleasing. However, large uncompressed images can slow your page speed and impact your ranking factor. With the majority of people using their mobile devices for web browsing rather than desktop pc’s or laptops,… Read More
As a law firm, and for any local business, the contact page is one the of the most important pages on your website. If someone is visiting this page, they are likely very close to hiring you. This is your opportunity to present all of the most important information you can about your business. 6… Read More
Join Lawyer turned email marketing sage Ernie the Attorney as he explains the importance of having a long-term email marketing plan. Most drip campaigns are as effective as they sound – drip drip drip; but listen to Ernie describe how to use email effectively to turn your prospect into a client.
On this webinar, Mockingbird’s VP of Operations Robert Williams shows you exactly what needs to be done before a successful website launch. If you’re considering launching a new website, don’t leave anything to chance. Robert will make sure you’ve taken the steps necessary to ensure that nothing goes horribly wrong.
As we know, title tags are a key element of on-page SEO (Ahrefs has a comprehensive analysis of just how important they are). And as Ahrefs determined, the use of exact match keywords in title tags has the second strongest correlation to higher rankings, right after the domain name: So, What Should My Title Tags be?… Read More
Alert: This is a post intended for WordPress web developers. Are you using the WordPress Multi Lingual (WPML) plugin to manage multi lingual content? Are you happy with how your language switcher button looks? If your website or theme is custom developed or heavily customized – chances are the easy WPML lang switcher widget looks… Read More
Google recently posted a blog with some tips on how to keep user/bot generated SPAM from ending up on your website. I’ve italicized user/bot because I don’t want you to get your SPAM confused… We’ve written about Google Analytics SPAM numerous times. This stuff is a little different, though it can be related. Protecting your website from… Read More