All Blog Posts
Why We Didn’t Send Holiday Gifts
Like most Americans, I'm enjoying putting 2020 firmly in our rearview mirror. Having said that, last year was particularly kind to Mockingbird - we developed…
Read MoreHow to Identify and Fix 404s
Chances are, you've come across a broken page. Some companies play it off with a page of puppies, while others state the combination of numbers…
Read MoreLawyers, Be Clear About How You Can Help: Landing Page Case Study
Optimizing Landing Pages for Actionable Language Actionable language begins by asking yourself, "How can I help my user?". What are the common threads shared by…
Read MoreHow Law Firms Can Attract New Clients Using Video Marketing
[embed]https://mockingbirdmarketing.wistia.com/medias/fkgmvmwosd[/embed] Video Transcript: How Law Firms Can Attract New Clients Using Video Marketing Hi, my name is Tim Sherrill; I'm an account manager at Mockingbird…
Read MoreMockingbird Prepares for Google Web Vitals
In a previous post, we covered Google announcing Core Web Vitals as metrics to measure a healthy site. In November, they announced that these metrics…
Read MoreLaws of UX Series: Miller’s Law, Peak-End Rule, and the Serial Position Effect.
Laws of UX are a collection of design heuristics created by Jon Yablonski to help designers leverage psychology to create more human-centered experiences. You can…
Read MoreLink Building Through Community and Connection
There are so many creative PR and link building tactics to explore that we often neglect the most obvious opportunities. Many link building plans that…
Read MoreIs Creating Content Fueling Traffic to Your Law Practice?
The Answer Is Yes, Creating Relevant & Fresh Content That Benefits Users Fuels Traffic. I was on a call with a client who's somewhat new…
Read MoreWhat Happens When There’s No Anchor Text?
You may be familiar with the idea of anchor text, the words you click to follow a link on a website. You may also be…
Read More