All Blog Posts

one star review
March 5, 2018

Google My Business Q&A Becomes a Negative Review

When is that negative client review not technically a negative client review...yet your most public negative client review ever? When your disgruntled ex-client chooses to…

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March 2, 2018

“Exclusive Legal Marketing” Loses Suit For Bidding on Attorney Names in AdWords

Another legal marketing firm found itself in hot ethical water today... "Exclusive Legal Marketing," headed by Coety Bryant utilized Google AdWords to purchase names of…

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Mockingbird Marketing Bird Droppings
February 27, 2018

Bird Droppings: Google Q&A…and More!

Welcome to another edition of “Bird Droppings.” A simple list highlighting recent articles relevant to legal marketing. Find a variety of links that we have…

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chain linked together
February 26, 2018

How ONE Link drove an 11% Traffic Increase

Far too few agencies talk about link building and, in my humble (or not so humble) opinion, most that do, do an absolute garbage job. …

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Lawyers of distinction spam featured
February 23, 2018

Lawyers of Distinction SPAM (Plus a Lesson on Useless Traffic)

I thought my expose on the Lawyers of Distinction Scam (in which my kid's pet chicken, Zippy made it through the LOD's vetting process) may…

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International Rescue Committee Logo
February 14, 2018

Thank You Gifts –

I occasionally send a personalized thank you gift to vendors or clients... in fact would much rather do that then send out a package to…

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nontraditional lawyer
February 9, 2018

How To Market to People Who Hate Lawyers in One Easy Picture

I just bumbled across the Browne Law Group while doing some competitive research in the greater Phoenix, AZ market. Sometimes I see work that I…

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February 6, 2018

The ONLY Question You Need to Ask Prospective SEO Vendors

Last week was particularly painful - I reviewed a $1,700 a month FindLaw site with pages carelessly duplicated. I looked at a firm paying $800 a…

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wordpress logo
February 5, 2018

Rumor Mill: FindLaw transitioning sites to WordPress????

UPDATE: A second, well placed and completely unrelated source has corroborated FindLaw's intent to migrate to WordPress. On the phone with another law firm prospect…

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