Conrad Saam | May 2, 2022
All Blog Posts
Caught Stealing… Why Your Local Spam is THEFT and Not “Marketing”
A month or so ago, I gave an amazing webinar with Local Search nerd and founder of Sterling Sky, Joy Hawkins Frankly, the webinar was…
Read More
How to Handle 1-Star Reviews
[caption id="attachment_4713" align="aligncenter" width="2400"] 15% of Yelp reviews are 1-star. You'll almost certainly get a few. (Data Source: Yelp)[/caption] That saying about not being able…
Read More
How to Properly Add URL Parameters to Facebook Ads
Tracking the efficacy of your law firm’s marketing and advertising is vital to understanding how well your investments are paying off. Proper UTM codes, a…
Read More
Google’s Question & Answer Feature on Mobile: What We Know So Far
What is it? A new feature on mobile browsers that provides additional question & answers through the Knowledge Panel (business information shown beside search results…
Read MoreIs Your Law Firm Domain Registered Through Weebly? That’s a Paddlin’
Full disclosure: This post is more of a public service announcement than a typical “how to” post on improving your law firm’s online marketing. Pros and…
Read MoreShould law firms have a blog?
[caption id="attachment_4527" align="aligncenter" width="750"] Not every law firm has a blog. In fact, most don't.[/caption] The number of firms with blogs has been holding steady…
Read More
Optimizing Images for Search: The Basics
Images are important. They can improve SEO as well as break up text and help make your website or blog post aesthetically pleasing. However, large…
Read More
6 Must-Haves for Law Firm’s Contact Page
As a law firm, and for any local business, the contact page is one the of the most important pages on your website. If someone…
Read More
Getting Political
As a business owner, I've mostly eschewed getting political online. That ends now. Today we announced the candidacy of Jason Rittereiser in his bid to unseat…
Read More