Mockingbird Marketing would like to invite you to our upcoming Legal Connect with Google Workshops. Take advantage of this unprecedented opportunity to learn the ins and outs of online marketing from some of the best minds in the business. Come away with hands-on, tactical expertise that will enable you to evaluate the effectiveness of your current marketing initiatives.
Alert: This is a post intended for WordPress web developers. Are you using the WordPress Multi Lingual (WPML) plugin to manage multi lingual content? Are you happy with how your language switcher button looks? If your website or theme is custom developed or heavily customized – chances are the easy WPML lang switcher widget looks… Read More
There is web design that works, web design that doesn’t work, and a whole lot in between. Design is holistic – it is not just the skin or wrapper for your website. That’s why we hear many different terms around design – Product Design, Web Design, UX Design, Front-End Design, Full-Stack Developer, etc… All of… Read More
Everybody is moving to their websites to HTTPS! Google says it’s a must. You even get a nice green shield on the url bar – see below – security proven! It’s clear that HTTPS is a good thing for your website and the entire web is moving quickly to adopt HTTPS. Better get on board… Read More
Are you blogging regularly on your law firm website? Maybe you’re considering a website redesign? Or perhaps you’re just looking to improve your existing content? You may even be a designer looking for some extra tips. Updating a website or just adding photos to your blog posts can be a time consuming and expensive process. This post… Read More
Search Engine Optimization with a “VP of Marketing” mindset continues to be Mockingbird’s business focus. We focus on generating high returns for our client’s marketing investments. Search Engine Optimization (SEO) encompasses a broad set of tactics that bring more visitors to our client’s websites. Mockingbird often supplements our SEO engagements with measured Pay-Per-Click and Display… Read More
Do you know what responsive websites are? Does your business already have one? If so, this post isn’t for you. Do you keep hearing about the importance of responsive websites and mobile search? Not sure if your website is responsive? Don’t understand what responsive design means? This post is for you! What Is Responsive Web Design? Responsive Web… Read More
What is an HTML Sitemap? An HTML Sitemap is a page on your website with links to every single page of important content on your website. Any pages on your site that can be indexed by search or are navigable from your menus should be linked to by your sitemap page! But I already have an XML Sitemap! An… Read More
Site speed is important. Your website speed can influence site traffic and more importantly – conversions. If your site takes 5-10 seconds to load on a desktop with a high speed internet connection, it’s going to take even longer to load on a mobile network. This is not a good user experience and can cause visitors (potential… Read More
As a review site, why does it seem that Yelp discourages reviewing? What does Yelp consider legitimate engagement? How do they encourage legitimate engagement over forced/reviewing solicitation?