There are many ways to radically improve site speed, but the simplest is often to change hosts. Take Client X, for example. Before our engagement, their website was on a host that technically did it’s job by keeping the website online, but left a lot to be desired in terms of site speed. We recommended they make the switch to our favorite host, WP Engine. They agreed, and we saw a drastic improvement in their site speed.
According to pingdom, the average load time went from ~6.29 seconds to ~1.2 seconds. Not perfect, but quite literally 5x faster than the site was on it’s previous host.
WP Engine credits their remarkable site speed to their proprietary EverCache system – their “secret sauce” that makes their websites perform. We’re also fans of their speedy servers, expertise on how to optimize for wordpress performance, and stellar customer support. As an added bonus, they “automatically scan for, and fix, hacking attempts” to your website. Last but not least, they automatically backup their sites on a daily basis, which has been a lifesaver more times than we can count.
Granted, WP Engine is slightly more expensive than other hosts, but at $29/month it’s not exactly breaking the bank. Plus it’s completely worth it. As you may recall, Google takes site speed into account when determining rankings. Switching to WP Engine -> faster website -> better rankings -> more traffic to your website -> more phone calls -> more clients.
And did we mention automatic backups?
And if you’d like some help with the transition . . . we’d be happy to lend a hand . . . between Mockingbird and WP Engine the only thing you’ll notice is your site’s new lightening fast load speeds. And while we are talking about hosting . . . if your provider charges you a penny more than $29 monthly to host your website, you have been taken to the cleaners.
P.S. In our humble opinion, the best customer support person working at WP Engine is Michael Anthony. He’s awesome. Seriously, somebody give that guy a raise.