Conrad Saam | May 2, 2022
All Blog Posts
Yelp’s Grossly Inflated “Lead” Reporting
We spoke to a prospective client who was confused why his advertising on Yelp had yielded no clients, although Yelp's reporting indicated a reasonable, steady…
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Get Ready for $300 CpCs in Legal
I spent today at SMX Advanced Local - a Workshop hosted by the inimitable Greg Sterling in conjunction with the greater SMX Advanced Conference. I…
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Why Great Design and UX is HUGELY IMPORTANT for Law Firm Websites
Search Engine Optimization with a "VP of Marketing" mindset continues to be Mockingbird's business focus. We focus on generating high returns for our client's marketing…
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The .law TLD Sales Conspiracy
Lawyers - you've been duped into buying the new .lawyer, .attorney, and .law TLDs by a conspiracy of numerous "studies" all citing the same bogus…
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Top Announcements From Google Ads & Analytics Innovations Keynote
This morning, we tuned into the Google Ads and Analytics Innovations Keynote at the Google Performance Summit. The theme, overwhelmingly, was a focus on mobile; “mobile is…
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Law Firm Website Costs Graphic
Law Technology Today published my post on the Law Firm Website Cost Benchmarking Study we did for the American Bar Association. You can read all…
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Seattle DUI Lawyers stripping for $1.99 a minute?
OK... admittedly a clickbaity title, but wait for the punchline.... So..... spam is prevalent in the local results. We've known this for ages and its…
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Evaluating Best Biz Local Lawyers (A case study in backlink analysis)
Estimated read time: 5 minutes If the average person supposedly sees ~5,000 advertising messages a day, I'm positive lawyers see 20,000. There is always a…
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Displaying Reviews with Schema
If you are following the proper guidelines for managing your web presence - providing excellent customer service, killing it in the courtroom, and asking clients for reviews…
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