All Blog Posts

October 25, 2014

I Lied to Get MockingbirdMarketing.com

So let me get this aired first: What follows is too little too late. And I owe Mandy Graessle an apology, both public and private. To…

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October 24, 2014

1% for Good: Challenged Athletes Foundation

Well, it's been a year since we started the 1% For Good Campaign at Mockingbird - which provides regular donations to charities.  Our first ever…

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October 23, 2014

A Change in AdWords Third-Party Management Policy (for the better)

Last week, Google announced the launch of a new third-party policy for AdWords, expected to take effect November 2014. At Mockingbird, we’re big proponents of…

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October 21, 2014

Its Here – Penguin 3.0 (and Webinar for Law Firms)

It’s been a busy weekend on the Internet. Friday, internet-dwellers became aware of a long awaited Google algorithm update, Penguin 3.0. Mockingbird Marketing will be…

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October 6, 2014

Pending Penguin Update – Is Your Site Ready?

A new Penguin update could rollout as early as this week. This is a huge – you need to make sure your site is ready.…

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September 26, 2014

New Panda Rollout Helps Lawyers (we hope)

Last evening, Pierre Far from Google announced a new rollout of the Panda algo (remember that Google change targeted towards identifying thin, weak and otherwise…

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September 4, 2014

Google Authorship is Dead (or is it . . . .)

Last week, John Mueller over at Google announced authorship would no longer be shown in search results. In case you forgot, authorship was the nifty…

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August 13, 2014

Why It Takes 5 Years for Email to Generate 1 Law Firm Client

Fortunately, lawyers haven't stumbled all over themselves in a rush to adopt email marketing in the same way they have social media . . .…

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August 8, 2014

WordPress 3.9.2 Update Addresses Security Issues

Because WordPress is the most easy to use and widely available website platform it is heavily targeted by hackers.  And a hacked WordPress site can be…

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