All Blog Posts

March 27, 2015

LMQ #2: Does Pay-Per-Click Advertising Work?

Does PPC work? How does PPC work? Conrad Saam explains the ins and outs of PPC advertising using business and econ terms.

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March 26, 2015

LMQ #1: Reposting With LinkedIn Publisher

What are the implications of re-posting a blog post from your site using the Linkedin Publishing Platform? Could your site suffer from search engines indexing duplicate content? Conrad Saam explains in this "Legal Marketing Questions" video.

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March 26, 2015

Update on Google’s Upcoming Mobile Penalty

By now, you should be well aware that April 21st is the date The Google has telegraphed for the roll-out of their upcoming Mobile penalty…

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March 17, 2015

Upcoming Google Algorithm Update – Say Goodbye to Doorway Pages

Google announced yesterday that they will soon be releasing a ranking adjustment to address the prevalence of doorway pages and warns “sites with large and…

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March 11, 2015

Google Will Now Use Mobile-Friendliness as a Ranking Factor

Over the last few months Google has alluded to the importance of a mobile friendly (responsive) design. Now we know why. In Google’s own words,…

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March 10, 2015

LinkedIn Publishing Won’t Eat Up Your SEO Traffic (and you won’t get Google penalized either)

Three weeks ago, Kevin O'Keefe posted a question on Facebook - the corresponding answers, of which there were 21, dug deep into SEO theories concerning duplicate…

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March 5, 2015

Citations – Overlooked Boon for Legal Industry

What is a citation? Citations are a key determinate of your firm's success in local search engine optimization. Definition – mention of your business name,…

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February 25, 2015

What to do When FindLaw Pulls the Plug on Your Website

Want to see the world's ugliest law firm website? That's what Kendall Coffman's FindLaw website looked like on Tuesday.  What follows demonstrates how Kendall was able…

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February 24, 2015

Why You are Your Firm’s Best (and Worst) Content Writer

Tell them what you’re going to tell them, tell them, and then tell them what you told them. I picked up this cliché in business…

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