All Blog Posts

October 3, 2013

Sometimes the Technology (really) Matters

Want an immediate 56% increase in your natural search traffic? In most of my SEO 101 talks I invariably gloss over the technology aspect of…

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September 23, 2013

Are You Qualified to Hire an SEO Agency? A Simple Test

Think you have the experience to hire a good SEO Agency?  Read the next two bullets before you go any further: Search engines have difficulty…

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September 19, 2013

LawyerEdge Website Underperforming? A Cautionary Tale of Duplicate Content

Having trouble figuring out why your website isn't getting more traffic?  Its possible the content on your site has simply been cut and pasted from…

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September 12, 2013

Why (most) Americans Hate the Legal Profession

Let me start by saying, as someone whose company works exclusively with lawyers, I thought long and hard about posting this. . . Today the…

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September 10, 2013

Yelp Sues Law Firm, McMillan Group, for Bogus Reviews

Not long ago I wrote a Search Engine Land post about a law firm suing their SEO for bad results . . . today bring us Yelp…

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September 6, 2013

Are You Sending the Wrong Signals to Search Engines?

Looking at the screenshot below, it is very clear to any human that this is a blog post covering Drug Sniffing Dogs and Search Warrants. …

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September 5, 2013

Google Adwords Launches Offline Conversion Tracking

 (But it doesn’t really matter for lawyers . . . yet) In an attempt to provide increased analytical information about an Adwords spend, today Google…

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August 21, 2013

How to Check your Access Level in the New Google Analytics Interface

I've recently been on a series of rants about the importance of controlling exclusive access to key high level log in credentials to control you…

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August 19, 2013

Your Website – Three Things You Absolutely Must Control

I continue to run into attorneys who don’t really have control over their website – due to vendors who have set up certain systems, but…

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