All Blog Posts

charts and pens
June 20, 2017

Back to Basics: On-Page SEO for Law Firm Websites

This blog post is specifically aimed at helping you optimize a page on your WordPress site, and even more specifically assumes you are using the…

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June 15, 2017

Don’t Optimize for “Child Pornography” or: Why Titles Matter

A few weeks ago we were talking to an attorney that’s made a priority to produce an abundance of highly informative video content. However, during…

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June 9, 2017

Building Quality Links on Trusted Sites – Email SPAM

You’ve likely received an email with a subject line like “Building quality links on trusted and high authoritative websites” or “Blogpost/Links.” Heck, even search quality…

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May 31, 2017

How to Write Content for Local Search, Not “Links”

SEO experts and business owners alike know that when it comes to ranking well in local search results, having quality links to your website can…

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May 18, 2017

How an Agency used Hubspot to be Misleading

For years, I've been pushing lawyers to take control of their data and utilize Google Analytics as a source for accurate, meaningful, actionable website performance…

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watercolor information boxes
May 17, 2017

Managing Duplicate Google My Business Listings in a Post Map Maker World

Since the old Map Maker feature was terminated at the end of March 2017, you may be left wondering how to deal with duplicate Google…

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April 25, 2017

How to Find Your Link Building BFF

Bad links are bad, mmkay? Getting rid of spam and bad links to your site is a pain (we can help with that!), but avoiding…

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April 24, 2017

Counterpoint Guest Post: Social Media Done Well…..

Last week I wrote (another) anti-social media piece - Cute Kittens do NOT Generate Lawyer Business and received a disagreeing comment from Howard Iken.  Howard's comment…

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calendar plan schedule
April 21, 2017

Mockingbird is Moving to Months

Here at Mockingbird, we like to do things the right way, and from our humble beginnings, we’ve always thought operating on a four-week basis gave…

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