Conrad Saam discusses the recent changes to Google’s local results, now know as “The Snack Pack.” Some changes include: fewer results, the interface itself, phone numbers were removed (and have since been re-added), display, description content placement, and Google reviews focus.
In April of 2015, Google rolled out the penalty for websites that are not mobile friendly. So, how do you find out if your website is mobile friendly? What is the penalty for having pages that are not mobile friendly? Conrad Saam explains how to test your site and why it’s important.
Did the Google Mobile Update have any effect? We did a survey of our clients to find out. BUT, let’s figure out if it had an impact on your mobile search traffic — get step by step notes on how to check.
Conrad Saam answers a question from the crowd: can I make virtual offices work for me in terms of local SEO? How can I rank in local results if I am outside of the centroid of a city? Within Google guidelines, may I establish separate pages around my virtual office location? What has the Pigeon update done to affect the use of “fake” offices?
What steps should a law firm take when moving office locations? When should needed listing changes be made? What are the updating priorities regarding website, Google, major data aggregators, and niche directories?
What is a Google+ Practitioner listing and how is it different for a practitioner compared to a business? Joy explains some of the confusion behind Google Practitioner listings, especially for attorneys. What makes someone eligible to have this type of listing? Should a firm have more than one?