All Blog Posts

How to Assess the Success of a Website Redesign
Not all website redesigns are created equal. In many cases, updating a website is the obvious starting point for addressing technical issues, modernizing design and…
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How to Add & Remove Access to Your Google Ads Account
Do you know who has access (or ownership) of your Google Ads account? Odds are, there are some old agencies or employees that still have…
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Don’t Gather Reviews on Only One Platform
A lot of people mistakenly believe that Google values its own reviews more than those left on other platforms. An online business review is a…
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The Value of Google My Business Posts
One question we always ask ourselves here at Mockingbird is not only what moves the needle for our client's marketing, but what moves the needle…
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Google Fully Replaces Google Search Console
Over the last year, Google has been perfecting their latest generation of Google Search Console with the main goal of making it easier for site…
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Page Indexing Issues being fixed by Google
UPDATE 4/10/19: Google has announced this issue has been fully resolved. Last Thursday, webmasters started noticing issues with Google’s indexation of pages throughout the web.…
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Google’s Latest Algorithm Update
On March 12th of this year Google released a new algorithm update and in decidedly creative form have named it the "March 2019 Core Update".…
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The ABC’s of PPC
CPC? What is that? CTR? What does that mean? Impression share? Who am I sharing this with? There are many useful metrics within Google Ads…
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Law Firm Branding: Bringing Brand Identity to Life
If you made a list of all the brands you see in a day, you'd probably be surprised. Brands are everywhere. Your clothes, electronic devices,…
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