All Blog Posts

When Should You Pay for Listings?
What are Legal Directories? Legal directories have always had a place in the industry; clients need to know the person they’re hiring is actually accredited…
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Why Does Search Intent Matter?
In the early days of digital advertising, search engines used keywords to understand their users. This is how SEOs optimized pages to get higher and…
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Google My Business is a Necessity (Even if it Goes Premium)
Last year Google sent out surveys to local businesses to see how much they could potentially charge for premium Google My Business memberships. This led…
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Link Building: Where to Start
Starting a Link Building Project Link building is one of the building blocks of SEO. It helps to make connections, building domain authority, and motivating…
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Let’s Make 2020 the Year of No Long Term Contracts
Here at Mockingbird, we have made our disdain for long-term contracts well-known. We have seen too many law firms fall victim to the predatory practices…
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Impacts of Google’s January Update on the Legal Industry
Google released a new core update in mid-January, most of which has been rolled out at this point. As with all updates, Google reassured webmasters…
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Should You be Advertising on DuckDuckGo?
Neglecting all search engines that aren’t Google might not be your downfall, but it definitely won’t help you. It’s also possible to run whole advertising…
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What Types of Traffic are Better?
I’ve been spending some time on Google Analytics. I’ve been looking at which of our pages are doing well, which are at the tail-end of…
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The Social Media Sites You Shouldn’t Ignore
Social media is a medium that can’t be neglected when building an online business profile. It provides an opportunity to interact with your community and…
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