Google Screened for Lawyers: What You Need to Know

We sat down with Mockingbird’s Matthew Moore to go over Google’s brand new product, Google Screened.  Matt’s run millions and millions of dollars of Local Service Ads (like Screened) as the lead for Sears home services and brings his experience to the legal world in a 60 minute breakdown of Google Screened. Matt shares his experience here, going over the economics of the model, how it impacts SPAM in local, and what Sears learned in order to be successful.