Google’s New Clickbait Ads Policy: Q&A with Google’s Sherri Healy

This month Google will roll out their new ‘Clickbait Ads’ policy. This policy aims to take down ads that use “death, accidents, illness, arrests or bankruptcy to induce fear, guilt or other strong negative emotions to pressure the viewer to take immediate action.”

These subjects are prominent in many legal advertisements, leaving many attorneys with questions regarding their own ads:

What text will be considered clickbait? Are your ads at risk of being removed for violations? What does this mean for you and your firm?

In this webinar we will sit down with Google’s Sherri Healy to answer these questions. You will also be given an opportunity to ask any additional questions you may have regarding the upcoming policy implementation.

Location: Zoom

Date: July 14, 2020

Time: 2:00 pm - 3:00 pm PDT

Register

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