Dark Social
If you think dark social means changing your screen color to “night mode” then this session is for you. ![🕶️](https://fonts.gstatic.com/s/e/notoemoji/15.0/1f576_fe0f/32.png)
![🕶️](https://fonts.gstatic.com/s/e/notoemoji/15.0/1f576_fe0f/32.png)
Dark social refers to the sharing of online content through private, non-trackable channels such as messaging apps, email, and closed social media groups. While it can account for a significant source of web traffic, it’s incredibly difficult to measure.
In this session, learn how to:
- Leverage dark social to amplify your authority and trust
- Create a referral pipeline through private and non-trackable channels
- Associate quality and value to the effort invested and leads attributed to dark social
By the end of this session, you’ll know how to encourage testimonials and create a whole new referral program through channels your clients are already using!
Location:
Date: October 9, 2023
Time:
Registration for this event is now closed.
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