Bird Droppings: “Business Description” Returns to Google My Business…and More!

Welcome to another edition of “Bird Droppings.” A simple list highlighting recent articles relevant to legal marketing. Find a variety of links that we have gathered to bring you up to speed with what’s been happening in the industry over the past few weeks!

Industry Articles:

Law firm in Louisville, Kentucky who incentivized people to review the business see all but one review disappear.

A guide to writing irresistible calls to action.

Google now showing answers without any additional search results for some queries.

Notes are coming to AdWords.

After nearly 2 years, editable business descriptions are again part of your law firm’s Google My Business page. Colan Nielsen show’s how to set them up and the guidelines for doing so!

Sites that follow mobile-first indexing best practices will be migrating over now.

Tools in the Industry

Jitbit.com tool “SSL-Check” crawls site for pages that aren’t secure.

February 2018 Adobe XD Updates

Upcoming Events:

Practice 360° | A Day for Lawyers & Law Firms Presented by the D.C. Bar – April 23 | Washington DC

10 Things You Should Be Doing vs 10 Things You Must Stop Doing – May 18 Seattle, WA