We have a variety of partnerships, friendships and other assorted business relationships. I’ve never felt the need to crow about any of them until now…. our close and special relationship with Google. In fact, I’m guilty of mocking marketers who claim to have special Google access – those who imply they have special access to… Keep Reading
Tools of the Trade
Latest Blog Posts
I‘ve long ranted against many of the implementations of chat conversions – especially on mobile devices – in which the chat is so aggressive that it covers up content, as well as all other forms of conversion – phone numbers and form fills. In most cases, chat implementations are configured to maximize revenue for the… Keep Reading
Mockingbird is one of the newest members in the Google’s Partner Acceleration Program (humble bragging found here). With this exciting new partnership comes exclusive training from Google’s AdWords specialists themselves. During our recent training at Google’s offices, one thing was stressed over and over: MOBILE IS IMPORTANT. I could tell you that people check their… Keep Reading
This is a review of a Benchmarking study I conducted for the American Bar Association quantifies the question: How much business does SEO generate? This has been an oft disputed theory – although frankly I’ve never understood the dispute – but there are certainly factions within the legal online marketspace who argue vociferously that SEO traffic… Keep Reading
Legal Market Exclusivity
Note: even if your city is listed, it’s likely that our client does not compete within your practice area, so there may not be a conflict.