What steps should a law firm take when moving office locations? When should needed listing changes be made? What are the updating priorities regarding website, Google, major data aggregators, and niche directories?
What is a Google+ Practitioner listing and how is it different for a practitioner compared to a business? Joy explains some of the confusion behind Google Practitioner listings, especially for attorneys. What makes someone eligible to have this type of listing? Should a firm have more than one?
Why don’t I come up in a search for my name, location and practice area? How do I evaluate the effectiveness of my SEO? Do ranking reports work? Conrad Saam explains some ways to measure traffic and how to see if your SEO efforts are worthwhile in this “Legal Marketing Questions” video.
Law Firm websites are often subscription based products. Website design projects, especially on the WordPress platform, should be a fixed cost. Conrad Saam discusses different website design scenarios and their related costs.
H1 tags (also referred to as Heading 1 or main title) for web pages are very important. Custom websites are often coded incorrectly and do not utilize H1’s correctly. Conrad Saam explains the importance of H1’s and how to see if your website has an H1 problem.