All Blog Posts

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September 19, 2013

LawyerEdge Website Underperforming? A Cautionary Tale of Duplicate Content

Having trouble figuring out why your website isn't getting more traffic?  Its possible the content on your site has simply been cut and pasted from…

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September 12, 2013

Why (most) Americans Hate the Legal Profession

Let me start by saying, as someone whose company works exclusively with lawyers, I thought long and hard about posting this. . . Today the…

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September 10, 2013

Yelp Sues Law Firm, McMillan Group, for Bogus Reviews

Not long ago I wrote a Search Engine Land post about a law firm suing their SEO for bad results . . . today bring us Yelp…

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September 6, 2013

Are You Sending the Wrong Signals to Search Engines?

Looking at the screenshot below, it is very clear to any human that this is a blog post covering Drug Sniffing Dogs and Search Warrants. …

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September 5, 2013

Google Adwords Launches Offline Conversion Tracking

 (But it doesn’t really matter for lawyers . . . yet) In an attempt to provide increased analytical information about an Adwords spend, today Google…

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August 21, 2013

How to Check your Access Level in the New Google Analytics Interface

I've recently been on a series of rants about the importance of controlling exclusive access to key high level log in credentials to control you…

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August 19, 2013

Your Website – Three Things You Absolutely Must Control

I continue to run into attorneys who don’t really have control over their website – due to vendors who have set up certain systems, but…

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August 13, 2013

Lawyers: Your Email Marketing Channel (Might) be Dead

In May, Google started rolling out a new interface for gmail  that organized email into five different buckets, accessed via tabs  – including one marked…

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August 7, 2013

Hot off the Press: Local Ranking Factors – Lawyer Edition

Every year, I’m honored to be among a handful of SEOs surveyed by local search expert, David Mihm to ID ranking factors that contribute to Local…

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