Blog Tag: Reputation

Why Most Law Firms Need Only One Domain


While there are a few tried and true rules when it comes to SEO, a lot of the SEO advice out there comes with an expiration date. Should you follow such advice after it “goes bad”, you could be left with a very serious stomach ache–at least when it comes to your firm’s online presence. For the longest time SEOs and people in the business of selling domains often recommended businesses buy keyword rich domains-as many of them as possible. If you happen to be a brain injury attorney in Seattle you should buy (and .net and .org) for that… Keep Reading

More Horrific Attorney Marketing


The online marketing industry continues working hard earning its scummy reputation among lawyers . . . The example below is so outrageous that it looks like a parody.  But its not.  It’s real attorney advertising and someone is paying for it.  (I know because I called and spoke to the attorney behind the site.)  This started with a friend of mine in the SEO industry – Mike Blumenthal – who forwarded me an email with the subject line: gotta love the chutzpa. Fake Third Party Endorsements Attached was a screenshot of a footer for what looked like a law firm website,… Keep Reading

Why (most) Americans Hate the Legal Profession

Let me start by saying, as someone whose company works exclusively with lawyers, I thought long and hard about posting this. . . Today the legal industry suffered another self-inflicted wound to an already tarnished image in the way of an editorial on CNN’s homepage by attorney, Danny Cevallos.  In his post, Cervallos questions the brave actions of Matthew Cordle – the young Ohio man who posted his heartbreaking story about killing someone because he was driving while intoxicated. First Some Background Over the past 7 years, I’ve had the privileged and unique opportunity to view the legal industry from within.  I… Keep Reading