6 (not scary) Steps to Setting Up a Google Account [Gmail] with an already existing Email.

google account create new account login

Be honest: how many email accounts do you have? Now actually be honest: How many email accounts do you use? If your answer is “one” to both questions, congratulations! You win at the internet! If it took you a while to count, please read on. Logging in to tools is a major reason why many of us have multiple email accounts. Things like Google Analytics, Search Console, Google My Business, Google +, and Bing Webmaster tools all require emails registered with either Google or Microsoft to gain access. Nobody has time to keep track of all of this (unless we… Keep Reading

Google Maps Update

Google Maps Update Before And After

Estimated Read Time: 2 minutes Recently, Google released an update to Google Maps on Android, IOS and desktop machines. The de-cluttering aims to help users discover your law firm and make it easier to navigate. What Google Updated: A cleaner look: removed information from the map that isn’t “absolutely required”. Example: Road outlines. This makes it easier to see important things like traffic and transit info. Improved typography of street names, points of interest and transit stations. New Exploration features: Cleaner means new ways to explore information. Areas of interest are highlighted in orange. In dense areas like NYC, Google uses… Keep Reading

MobileAgeddon  – Mobilegeddon Happening Again?

mobile phone google update part 2

Last week, Google posted an update to their Webmaster Central Blog announcing a mobile algorithm update rolling out in May of this year. The update is said to increase the effect of the mobile-friendly ranking signal in order to “help users find even more pages that are relevant and mobile-friendly.” Google goes on to explain that if you’ve already made your site mobile-friendly, you shouldn’t worry: “If you’ve already made your site mobile-friendly, you will not be impacted by this update.” If you missed Mobilegeddon last year, I’m impressed. It was a big deal in the digital marketing industry and… Keep Reading

Popular Legal WordPress Contact Form Plugin Giving Errors

contact form 7 errors featured image

A widely popular contact form plugin on legal websites has been scaring its users since it released its latest update on Feb 20th, 2016. Contact Form 7, or CF7 for short, came out with a recent update that boasts a new “Configuration Validator”. This validator scans your contact forms and looks for common errors that prevent your form submissions from being sent properly. It seems that CF7’s developer was tired of answering/fixing common CF7 configuration settings. I don’t blame him. Contact Form 7 Validation Errors If you’ve recently updated this amazing WordPress plugin, you’ve probably notice a new notification prompting… Keep Reading

Call Tracking for Law Firms – Jenny, I Got Your Number: 867-5309

we-love-data-call-tracking

Here at Mockingbird, we love data. We love data because data allows us to make decisions based on what works, rather than what we think might work. We love data because it allows us to explain to our clients why they should be spending less time, money and effort on X while spending more on Y. Have I mentioned that we love data? Ok great. This love for data is why all of our clients have their phone number displayed clearly at the very top of their website – and not just any number, a call tracking number. What a… Keep Reading

Factual Changes How to List Your Business

Factual_Logo

Update (3/29/2016)*: Factual is now accepting manual submissions and revisions here: https://factual.com/contact#update_add_business By now, we should all know the importance of having a consistent business name, address, phone number and domain listed throughout the web. Inconsistencies within directories send different signals to the search engines and can negatively impact your local listing position. Pigeon, the latest Google local update, seems to solidify this point with their move to more “traditional ranking factors” for local search. Last week, I had one of our Marketing Managers help create and clean up a list of directories for one of my clients.  Each directory… Keep Reading

Where Have All My Reviews Gone?

Angry at Yahoo Local

Today, there are a variety of places for your customers/clients to review your business. Your patrons may leave you a review on your Google + local page (which you can now respond through on your Google Places for Business pages). Back in June of 2012, Yelp joined Bing to provide users with Yelp reviews in the Bing search results pages, in addition to reviews from CitySearch.     If I’ve already lost you, you’re in good company. In addition to what I’ve mentioned, there are a myriad of other review sites that businesses should have their eye on. We can… Keep Reading